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World Patient Safety Day 2026

Social Media Toolkit

WPA will develop a ready-to-use social media campaign toolkit to support coordinated participation in World Patient Safety Day 2026.

The toolkit will help patient organizations, members, partners, and stakeholders share consistent messages on safe care for noncommunicable diseases. It will focus on key patient safety issues, including safer diagnosis, medication safety, coordinated care, patient engagement, and the prevention of avoidable harm across the NCD care pathway.

The toolkit will include:

a 19-day campaign calendar

strategic posting themes

platform-specific captions

suggested hashtags

ready-to-use visuals

social media posters

These resources will support wider awareness and help stakeholders communicate the WPSD 2026 theme, “Safe care for noncommunicable diseases,” and the slogan, “Safe care for life!”