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WPSD campaign toolkit_SAFE CARE FOR NONCOMMUNICABLE DISEASES

World Patient Safety Day 2026 Toolkit

The World Patients Alliance has developed this toolkit to help WPA members, patient organizations and partners take part in the World Patient Safety Day 2026 campaign.

The campaign focuses on the WPSD 2026 theme “Safe care for noncommunicable diseases” and the slogan “Safe care for life!”

The toolkit includes a ten-day social media campaign calendar with matching visuals, five awareness posters and a customizable event banner. These resources can be used to raise awareness, share campaign messages and support activities leading up to World Patient Safety Day on 17 September 2026.

Toolkit Resources

WPSD 2026 Social Media Campaign Calendar and Visuals

Take part in the ten-day social media campaign from 8th  to 17th  September 2026. Each day focuses on a specific theme aligned with the objectives of World Patient Safety Day 2026.

WPSD 2026 Ten-Day Social Media Campaign Calendar
Ten-Day Social Media
Campaign Calendar
Campaign focus: Safe care for non communicable diseases
8 th to 17 th September 2026
About this calendar
This ready-to-use calendar helps WPA member organizations, patient organizations and partners take part in the World Patient Safety Day 2026 campaign.

It provides one campaign entry for each day from 8 th to 17 th September 2026. Each row includes:
  • Campaign date
  • Daily theme
  • Caption for X
  • Caption for Facebook, Instagram and LinkedIn
  • Campaign hashtags
  • Matching downloadable visual
How to use this calendar
  1. Find the campaign entry for the date shown.
  2. Copy the caption for the social media platform you use.
  3. Download the matching visual from the same row.
  4. Add your organization’s logo in the designated space.
  5. Publish the caption and visual together on the relevant date.
  6. Keep the campaign link and hashtags. For Instagram, use “link in bio” where needed.
  7. Add your organization’s name or relevant local information if required. Keep the main campaign message unchanged.
Ten-Day Social Media
Campaign Calendar
Campaign focus: Safe care for noncommunicable diseases
8th to 17th September 2026
DATE
THEME
CAPTION FOR X
CAPTION FOR FACEBOOK, INSTAGRAM AND LINKEDIN
HASHTAGS
VISUAL
Campaign launch
Safecare for life
World Patient Safety Day 2026 focuses on safe care for noncommunicable diseases. Safer care depends on shared action across health systems and communities.
Access the campaign toolkit:
https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
World Patient Safety Day 2026 focuses on safe care for noncommunicable diseases with the official slogan “Safe care for life!” Safe care depends on shared action from governments, health systems, healthcare organisations, professionals, patients, caregivers, communities and civil society. Join the campaign and share the message.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
Understanding safety
challenges in
long-term NCD care
Long-term care for noncommunicable diseases can involve repeated interactions across services and settings. Safer care requires coordinated systems and action on access barriers.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
Care for noncommunicable diseases often continues over long periods and across different services and settings. Fragmented care, poor coordination and barriers to access can create patient safety risks. These risks must be addressed through safer systems and shared action, not placed on individuals. Help raise awareness of coordinated and equitable NCD care.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
Safety across every
stage and setting
Patient safety in NCD care matters from prevention and diagnosis to treatment and long-term management, across facilities, homes and communities.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
Patient safety in NCD care extends from prevention and early detection to diagnosis, treatment and long-term management. It matters in hospitals, primary healthcare facilities, homes and communities. Support systems that make care safer, continuous and coordinated at every stage.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
People living with
NCDs as partners in
safe care
People living with NCDs and caregivers bring essential knowledge from lived experience. Meaningful involvement and shared decisions support safer care.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
People living with NCDs and caregivers bring important knowledge from lived experience. Meaningful involvement in care decisions, service design, safety processes and policy development can help identify risks and shape practical solutions. Promote partnership, shared decision-making and meaningful participation.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
Safer early detection
and diagnosis
Safer NCD care requires systems that support appropriate early detection, timely assessment, accurate diagnosis and clear information.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
Safer NCD care depends on systems that support appropriate early detection, timely assessment, accurate diagnosis, careful interpretation of tests and clear explanations. Healthcare professionals need appropriate resources, while patients need information they can understand and opportunities to raise questions. Support safer diagnostic systems and informed partnership.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
Medication safety and
clear information
Medication safety depends on clear information, professional review and communication across care settings.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
Medication safety is part of safe long-term NCD care. Clear information, professional review and communication across care settings support shared understanding. People receiving care should know how medication-related follow-up will take place and where to raise questions or concerns. Promote clear information and safer medication systems.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
Clear communication
and continuity of care
Referrals, handovers, discharge and follow-up need clear communication and reliable processes.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
Clear communication matters during referrals, handovers, discharge and follow-up. Healthcare organisations need reliable processes, while people receiving care need clear information about the care plan, next steps and who to contact. Support coordinated care, dependable follow-up and safer transitions between services.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
Supported healthcare
professionals and
safer organisations
Healthcare professionals need training, resources, teamwork and supportive conditions to deliver safe NCD care.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
Healthcare professionals need training, resources, team work and supportive working conditions to deliver safe NCD care. Healthcare organisations also need systems for reporting, learning and continuous improvement. Support the workforce and organisational conditions that make safer care possible.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
Primary healthcare,
policy and equitable
access
Safe NCD care needs strong primary healthcare, integrated policies, sustainable resources and action on access barriers.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
Safe NCD care requires strong primary healthcare, integrated policies, sustainable resources and action on barriers affecting access. People with lived experience and patient organisations should be involved in designing, reviewing and strengthening NCD policies and programmes. Call for equitable, people-centred systems that support safer care.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife
World Patient Safety
Day: Safe care for life
Today is World Patient Safety Day 2026. Safe NCD care is a shared responsibility across governments, health systems, professionals, patients, caregivers and communities.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
Today is World Patient Safety Day 2026. Safe care for noncommunicable diseases requires shared action from governments, health systems, healthcare organisations, professionals, patients, caregivers, communities and civil society. Join the campaign, share the resources and support the call for safe care for life.
Access the campaign toolkit: https://www.worldpatientsalliance.org/world-patient-safety-day-2026/social-media-toolkit/
#WorldPatient
SafetyDay
#SafeCareForLife

World Patient Safety Day 2026 Awareness Posters

The World Patients Alliance has developed five printable awareness posters as part of the World Patient Safety Day 2026 Toolkit. These posters help WPA member organizations, patient organizations and campaign partners raise awareness of safe care for people living with noncommunicable diseases.

Each poster presents a clear patient-centered message on one campaign topic:

Safe care for life

People living with NCDs as partners in safety

Safe communication and coordinated care

Medication information and review

Safe follow-up and transitions of care

How to use the posters

  1. 1- Download the individual posters or the complete poster set.
  2. 2- Add the participating organization’s logo in the space provided.
  3. 3- Print the posters in A3 portrait format.
  4. 4- Display them at hospitals, clinics, pharmacies, patient organization offices, community centers, conferences and campaign events.
  5. 5- Use them during activities leading up to and on World Patient Safety Day, 17 September 2026.
  6. 6- Keep the approved campaign messages and official branding unchanged.
The posters are available in English and have been designed for clear, high-quality and print-friendly physical display.